Director of Marketing
On Site
Full Time
About Diversifi.ai
Diversifi.ai is on a mission to redefine how organizations leverage artificial intelligence to make smarter, more inclusive, and more adaptive business decisions. As we prepare for a major public launch, we’re seeking an experienced Director of Marketing to lead brand positioning, storytelling, and go-to-market strategy for our next phase of growth. You’ll shape how the world sees Diversifi.ai — from defining our narrative to driving demand and awareness across every channel. If you thrive in fast-moving environments, love building from the ground up, and want to make a visible impact, this is your opportunity.
Role Overview
As Director of Marketing, you will own the strategy and execution of all marketing initiatives — from brand and content to demand generation and PR. You’ll work closely with leadership to position Diversifi.ai for a standout public launch, building a scalable marketing foundation for future growth. You’ll lead a small, high-performing team and collaborate across departments to bring our mission and products to life in the market.
What You’ll Do
  • Develop and execute a comprehensive marketing strategy aligned with Diversifi.ai’s business goals and launch roadmap.
  • Define and evolve the brand identity, messaging, and voice to position Diversifi.ai as a trusted AI leader.
  • Lead go-to-market and launch planning — from campaign strategy and timelines to post-launch optimization.
  • Oversee demand generation programs across digital, content, email, and events to drive qualified pipeline growth.
  • Manage marketing budget and vendors, optimizing ROI across channels and campaigns.
  • Build and mentor the marketing team, fostering creativity, accountability, and results.
  • Collaborate with Product, Sales, and Partnerships to ensure unified storytelling and market alignment.
  • Own performance analytics, tracking key KPIs (MQLs, CAC, LTV, brand awareness, and ROI).
  • Drive media and PR outreach, establishing Diversifi.ai as a thought leader in AI innovation.

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What You’ll Bring
  • 8–12+ years of progressive marketing experience, including 3–5 years in a senior leadership role.
  • Proven success launching new products or companies — ideally in SaaS, AI, or emerging tech.
  • Deep expertise in brand strategy, go-to-market planning, and demand generation.
  • Experience managing cross-functional teams and external partners.
  • Strong analytical skills and a data-driven approach to decision making.
  • Excellent communication, storytelling, and presentation abilities.
  • Familiarity with modern marketing tech stacks (CRM, automation, analytics).
  • Bachelor’s degree in Marketing, Business, or a related field; MBA a plus.
Nice to Haves
    • Startup or early-stage experience: Proven ability to build marketing programs from the ground up in fast-paced, resource-constrained environments.
    • AI or SaaS industry familiarity: Understanding of B2B SaaS, AI, or data-driven product marketing landscapes and audiences.
    • Launch experience: Hands-on involvement in product or brand launches—especially public or press-facing rollouts.
    • MarTech expertise: Proficiency with modern marketing and analytics tools such as:
    • Growth marketing mindset: Experience running A/B tests, optimizing conversion funnels, and scaling paid digital campaigns.
    • Strong PR or media relations experience: Working with agencies or directly securing coverage, press releases, or thought-leadership opportunities.
    • Storytelling and thought leadership: Ability to translate complex AI concepts into compelling narratives for broad audiences.
    • Event and community marketing: Experience building engagement through webinars, conferences, or brand partnerships.
    • Public launch or pre-IPO experience: Understanding the communication, brand, and regulatory nuances of scaling from private to public visibility.
    • Why Join Diversifi.ai
  • Lead the launch of a cutting-edge AI company poised for major market visibility.
  • Shape the brand and strategy from the ground up with direct executive influence.
  • Competitive compensation including salary, performance incentives, and equity.
  • Flexible hybrid or remote environment with a results-driven culture.
  • Comprehensive benefits and professional development opportunities.

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    Ready to Build Something Extraordinary?

    If you’re a strategic, creative, and execution-driven marketing leader who thrives on building momentum, we want to meet you.

    👉 Apply Now — submit your resume and a short note describing your experience with product launches and what excites you about Diversifi.ai. careers@diversifi.ai.

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